Archive for the 'quick tips' Category

How to display relevant affiliate ads or content on your WordPress blog’s posting and category sidebars?

Did you know that the majority of WordPress blogs out there today use a standard sidebar with simple HTML that displays the same content or ads from page to page? What if I told you that with just a few simple lines of PHP code, you can create a dynamic side bar that is able to display relevant content based on the category or posting category a specific user is reading?

It’s a well known fact that displaying relevant ads on specific content will increase your ad CTR and conversion rates. The following tip I am about to share is going to do exactly that and also enable you to increase your ad inventory exponentially.

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Continue reading … ‘How to display relevant affiliate ads or content on your WordPress blog’s posting and category sidebars?’

WordPress 2.2 Permalink Trailing Slash & Duplicate Pages Issues

wordpress logoI was upgrading one of my client?s WordPress blog today and although the upgrades went without a hitch, I did manage to discover a potential troublesome issue; WordPress is now dropping the trailing slash ( / ) from URLs.

Let me illustrate this:

Prior to WordPress version 2.2, the URL would look something like this:

http://www.youshouldknow.com/category/branding/

Now with WordPress version 2.2, the URL looks like this:

http://www.youshouldknow.com/category/branding


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Continue reading … ‘WordPress 2.2 Permalink Trailing Slash & Duplicate Pages Issues’

“Passive Digital Branding” – Using Favicons!

If you haven’t realized it yet, building an online brand is becoming more and more critical. During my online travels, I see webmasters building fancy and compelling designs in order to captivate surfers and build a lasting brand. Are they succeeding? Well let’s look at few aspects of online brand building before we dive into what is perhaps the most underutilized branding method today.

The first thing I would like to address is what I call “on-site brand building”, this is where webmasters and designers incorporate the actual brand into their page. Here we are talking about logos, tag lines and color schemes. Let’s take a look at a popular brand that most of us would recognize: Google.

Continue reading … ‘“Passive Digital Branding” – Using Favicons!’



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