Published October 20th, 2007
in Product Reviews.
So there has been a bit of hype around cyberspace about a new ebook product called Google Snatch. I have decided to review the product for myself and write a product review in order to help people determine if the Google Snatch product is for them.
So basically what is Google Snatch? It is a $97, 120 page downloadable ebook (last 20 pages are links to directory sites) that outlines some strategies for acquiring ongoing streams of traffic and monetizing that traffic. It claims that its free click traffic formula can create tremendous amounts of traffic using an undisclosed hidden Google secret. Not true there is no such hidden secret! The lengthy sales page uses some very captivating sales copy but goes a little overboard and sensationalizes the free click formula it promotes to the extent that it is actually doing the product a disfavor.
Continue reading … ‘Should you snatch up Google Snatch and the free click traffic formula?’
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Published September 6th, 2007
in google adsense.
I was browsing around one of my clients sites after making a few tweaks to the colors of their 468×60 adsense ads when I noticed something peculiar …
… looks like the adsense team is testing a new ad format which incorporates keyword phrases as their anchor text. Curiosity almost got the best of me as I was pretty tempted to click on one of them to see if it in fact took me to a site or to some sort of Google search results for that keyword phrase.
Continue reading … ‘Google testing new keyword phrase anchor text links within their 468×60 banners ads.’
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Published September 2nd, 2007
in quick tips and wordpress.
Did you know that the majority of WordPress blogs out there today use a standard sidebar with simple HTML that displays the same content or ads from page to page? What if I told you that with just a few simple lines of PHP code, you can create a dynamic side bar that is able to display relevant content based on the category or posting category a specific user is reading?
It’s a well known fact that displaying relevant ads on specific content will increase your ad CTR and conversion rates. The following tip I am about to share is going to do exactly that and also enable you to increase your ad inventory exponentially.
Continue reading … ‘How to display relevant affiliate ads or content on your WordPress blog’s posting and category sidebars?’
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Published June 3rd, 2007
in quick tips and wordpress.
I was upgrading one of my client’s WordPress blog today and although the upgrades went without a hitch, I did manage to discover a potential troublesome issue; WordPress is now dropping the trailing slash ( / ) from URLs.
Let me illustrate this:
Prior to WordPress version 2.2, the URL would look something like this:
http://www.youshouldknow.com/category/branding/
Now with WordPress version 2.2, the URL looks like this:
http://www.youshouldknow.com/category/branding
Continue reading … ‘WordPress 2.2 Permalink Trailing Slash & Duplicate Pages Issues’
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Published April 28th, 2007
in directories.
You know, it not too often that I take a little bit of time to actually rant about something near and dear to my heart, but today I’ve decided it was time.
I was browsing through my favorite forums today and decided I would take a peek into the directory forum and see what was happening. I enjoy doing a quick glance over the thread titles and then basically start reading from there. However, for some reason, during my quick glance of the threads, things really hit a nerve today, I am not sure why but they did.
Continue reading … ‘Directory Owners … Incredibly Bright People, Doing Incredibly Stupid things!’
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Published January 18th, 2007
in google.
I was doing my daily routine today and trying to find some relevant link partners for one of my clients, when I ran into something I have never run into before, a “Google Content Advisory Warning”. It seems like Google is now able and is analyzing the contents of particular pages and websites for content that may be harmful to your computer. The site that I was trying to access was presented to me via a simple query on Google. When I clicked on the link listed I got the following message:
Continue reading … ‘Google Cracking Down on Harmful Web Content.’
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Published January 14th, 2007
in branding and quick tips.
If you haven’t realized it yet, building an online brand is becoming more and more critical. During my online travels, I see webmasters building fancy and compelling designs in order to captivate surfers and build a lasting brand. Are they succeeding? Well let’s look at few aspects of online brand building before we dive into what is perhaps the most underutilized branding method today.
The first thing I would like to address is what I call “on-site brand building”, this is where webmasters and designers incorporate the actual brand into their page. Here we are talking about logos, tag lines and color schemes. Let’s take a look at a popular brand that most of us would recognize: Google.
Continue reading … ‘“Passive Digital Branding” – Using Favicons!’
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